Design Works Gaming Partners with BetVictor for UK Market Expansion

By Ralph Trayfalgar, Updated:

American casino game developer Design Works Gaming (DWG) has extended its operations in the United Kingdom following the signing of a landmark partnership with operator BetVictor.

The fresh new relationship is the latest agreement that DWG has reached to expand its position in the United Kingdom following the company's entry into the market in 2020. Since then, Design Works Gaming has formed partnerships with well-known operators such as Unibet and William Hill in order to make its games available to gamers in the United Kingdom.

Design Works Gaming has offered the operator with a selection of its casino games that have been incorporated by Relax Gaming as part of the partnership agreement. Flippin Rich, Tiger Place, and Test Your Strength, are some of the titles that are now available to UK gamblers at online casinos powered by BetVictor software.

In addition to their efforts across the pond, DWG has partnered with operators such as Resorts Digital Gaming and the Golden Nugget Casino in New Jersey in their continued push to expand their presence on home turf. While this is happening, Design Works Gaming has also been hard at work producing and launching new casino games such as Book of Giza Gold and Nifty Fifty Megaways.

CEO of Design Works Gaming, Troy Zurawski, said in a statement: “We immediately hit it off with the BetVictor team because this is a company with a proud heritage but a forward-thinking attitude. They understand the space as well as anyone and allow themselves to be guided by the data. With the support of Relax Gaming, we’ve got huge plans together.” The firms are not shy when it comes to forming new partnerships, with Relax gaming and Solid Gaming having also joined forces, only a few months ago.

The Casino Games Manager of BetVictor, Nolan Frendo, had the following to say about the partnership: We are thrilled to finally launch DWG here at BetVictor. I have no doubt our partnership, alongside Relax, will thrive and be an astounding success. We look forward to obtaining the desired growth and working towards a common goal with the plans set out.”

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